In the realm of online shopping, the convenience and luxury of having packages delivered directly to our doorsteps have become the norm. However, with the increase in online shopping and shipped packages, the number of lost, damaged, and stolen packages has also increased. A staggering 49 million Americans had at least one package stolen from their porch in 2022. This reflects more than $2.4 billion in stolen goods. The increase in “porch pirates” poses a significant challenge for both merchants and customers alike. Not to mention, the increase in damaged and lost packages. In this article, we explore the question of whether shipping protection is worth the investment in today’s eCommerce landscape.

What is shipping protection?

Shipping protection is a service or insurance offered by eCommerce brands that covers the loss, theft, or damage of packages during transit. This added protection provides financial compensation or reimbursement to merchants or customers in case their packages are lost, stolen, or arrive damaged. The protection aims to offer peace of mind and financial security by alleviating the risks associated with shipping goods. Some brands include this protection in their pricing, whereas others have it as an optional extra at the checkout. This added layer of protection can significantly impact brands from increased profitability to a rise in customer loyalty, which we’ll delve further into below.

Learn more about Corso Green Shipping Protection and how it can help your brand get ahead.

Benefits of shipping protection for brands and customers

Increases Revenue

Shipping protection plays a crucial role in saving brands money and increasing revenue. It allows brands to recoup the cost of lost or damaged items and associated shipping expenses. This means that brands don’t have to bear the burden of replacing the lost products out of their own pocket. By transferring financial responsibility to the protection service, brands can better manage their budgets, minimize losses, and maintain a higher customer satisfaction rate. Ultimately, the investment in shipping protection can prove to be a cost-effective strategy for brands, safeguarding their bottom line and preserving their reputation in the market.

Time Efficient

When a package is lost, stolen, or damaged, the process of resolving the issue and compensating the customer can be incredibly time-consuming. However, with protection in place, brands can streamline this process by relying on the protection provided to handle the necessary steps. This includes filing claims and facilitating reimbursements or replacements. This allows brands to focus their time and energy on other important aspects of their business, such as customer service, marketing, and product development. By entrusting the responsibility of shipping protection to a specialized provider, brands can efficiently resolve package-related issues and focus on moving the needle on their business.

Enhances The Post-Purchase Experience

90% of consumers state that the post-purchase experience is just as important as the product. This doesn’t leave much room for error. Shipping protection plays a key role in the post-purchase experience. It allows customers to shop in confidence knowing that their packages are fully protected. In the event of a lost, stolen, or damaged package, shipping protection ensures that customers are quickly issued a replacement, minimizing inconvenience and frustration. This effective and quick handling can differentiate between a non-returning customer and a loyal long-term shopper. By offering this protection, brands demonstrate their commitment to customers and cultivate a loyal customer base. Customers are more likely to continue shopping with brands that prioritize their satisfaction and provide peace of mind with shipping protection.

How is Corso Green Shipping Protection helping brands just like yours? Take a look at some of our case studies.

Is shipping protection worth it?

Is shipping protection worth it? In our opinion, shipping protection is undeniably worth it due to its numerous benefits. Firstly, it provides financial security by covering the cost of lost, stolen, or damaged packages, ensuring that brands don’t bear the financial burden. This helps to protect their bottom line and maintain profitability. Secondly, it saves brands valuable time by not having to handle the claims process and resolution of package issues. This allows them to focus on core business activities. Additionally, it enhances the post-purchase experience for customers, leading to increased loyalty and trust. By investing in shipping protection, brands demonstrate their commitment to customer satisfaction and safeguard their reputation.

Ultimately, the cost of shipping protection is outweighed by the peace of mind it provides the financial savings and the positive impact on brand perception and customer loyalty.

Want to learn more about how Corso can help your business? Book a demo with us today.